Portfolio - Market On Yates

Presented with the challenge of covering two individual outlets which share most, but not all, of a tag line; "Your uptown, downtown market" and "Your uptown, out of town market" became"Uptown, downtown, out of town, it's your market."
During the consultation, the client referenced the 1972 Disney Electrical Parade song and requested some "electronic" influences. Marble Wave created several classic synth sounds and deftly combined them with a modern drum sound and melody.
The lyrics sum up all of the main selling features of the Market Stores. Not only were all the pertinent details surrounding the offered goods covered, but the emotion the client desired to convey to its' patrons was also well defined.
Lyrics
Uptown
Downtown
Out of town
It’s your market!
It’s where you want to be…
Live fast
Live fresh
Live for the very best
Experience your Market Stores
You get more at your Market Stores
We do it Organic
We do it for you!
Uptown
Downtown
Out of town
It’s your market!
It’s where you want to be…
Your Market!
